As the legendary Dolly Parton once said, "If you want a rainbow, you gotta put up with the rain", and though the sun is out, we are all looking forward to the day this 'rain' has passed. Which is why we teamed up with Valspar to bring a little bit of colour to everyone's day. 

#StayHomeHappy

Due to Covid-19, our paint client, Valspar, could no longer mix their 2.2 million colours for their customers. However it doesn’t stop them using their colours to brighten up the nation’s homes and their moods. Using Valspar’s inspirational colours and colour names, we created a painted rainbow of positivity to share across their social channels - showing support for frontline workers by encouraging everyone to #StayHomeHappy and help save lives.

We also created a downloadable rainbow activity sheet for families, so they can create their own colourful message of positivity to share with their community from their windows. The campaign was inspired by the positivity of the nation’s children who started this rainbow trend – they instinctively know the power of colour to improve our mood,  so we are helping them to spread that hope across the UK and brighten all our hopes in these dark and difficult times.