To show off the new BMW i8 Roadster in all its glory, as a supercar like no other, our new spot brings to life all the sophistication and punch of the model, and concludes with the famous line ‘floats like a butterfly…’.
The P series of phones from Huawei aren’t for everybody. They’re aimed at a specific audience – the Culture Makers. The painters, chefs, writers, dancers, photographers, designers and performers of the world. Theirs is the power of creativity, and they use it to redefine reality and create truly beautiful change. To them, cutting-edge technology is an enabler and a force for lasting good. Our stunning new pan-European campaign for the P20 series shows that when we place the most powerful creative tools in the hands of creatively optimistic people, a new era of creativity is sparked.
Our campaign directly challenges the perception that knife possession is normal and makes you safer, to educate young people on the serious consequences of carrying knives and to signpost those at risk to organisations that can offer positive alternatives and practical support.See More
A love poem from the Ultimate Driving Machine - BMW - to the ultimate driving surface - tarmac. Visuals of winding tracks and open roads, together with a resonant voiceover, remind viewers that BMW is the car for those who love driving.