Premier League

No Room for Racism. Anywhere.

The Premier League has launched the latest phase of its No Room for Racism initiative, sending the strong message that it will not tolerate racism anywhere. The league is taking action to combat discrimination wherever it is found and is encouraging everybody across society to do more: to challenge it, report it and change it, so that together we can make a positive impact.

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Pura

Launch

We have helped to launch, Pura, the new, family-run start-up brand aiming to shake-up baby care by making eco-friendly parenting easy and affordable.

The campaign launched with a film using babies as the powerful messengers to hit home the serious problems caused by regular wipes, which contain plastics.

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In 2019, FCB Inferno was the second most awarded agency in Europe at Cannes 2019 and ranked eighth globally.

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BMW

Sometimes Electric. Always BMW.

A PHEV is every inch a BMW, so they look, feel and drive exactly as you would expect the ultimate driving machine to. In our latest campaign, each time a BMW PHEV switches from petrol to electric, it glows with pure white light. When it changes back to petrol, the light disappears. In other words, the car is ‘Sometimes electric. Always BMW.’

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Sport England

This Girl Can

We are celebrating our 5th birthday! It has been five years since the launch of This Girl Can, which not only encouraged millions of women to get active, but also fundamentally influenced how women are marketed to. Having previously tackled the individual ‘fear of judgement’ and practical barriers, the fourth phase of This Girl Can brings to life the ‘fear of judgement’ around topics and groups that require wider society to change if all women are to be given the opportunity to get active.

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Andrex

Clean is a Feeling

“Clean is a Feeling” is a significant change in direction for the UK’s leading toilet roll brand. At its heart, “Clean is a Feeling” focuses on the confidence that only Andrex can give you when you feel clean and at your best. Full of sass, it saunters through a diverse range of people swaying, strutting, bouncing and moving with a joy you can’t help but feel. Naturally, it closes with an appropriately fluffy posterior. 



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